Last week I asked my readers if they watched book trailers. I expected an overwhelming yes. I got exactly the opposite. You can still join the discussion on book trailers.
The big question that popped up in the discussion was: if your average book reader or book blogger isn't watching book trailers, who is? I decided to expand the question and ask my readers if they watch any sort of videos online.
I asked five questions:
Do you watch videos online?
Where do you watch them?
How often do you watch them?
Why do you watch them?
What types of videos do you typically watch?
This time most respondents said they do in fact watch videos online. Their favorite ways to watch them are embedded in blogs, Youtube and via email links. I seem to be in the minority as I do most of my video watching through Netflix streamed to my computer.
Those who watch videos are divided into two camps: those who watch every single day and those who watch only once or twice a week. I'm definitely in the every single day camp but I'm mostly watching old TV episodes from Netflix.
Most of my readers watch videos for fun. There are few who also watch for work or for their blog. Back when I had a job I was mostly watching videos for work. I think the overdose of all those marketing videos is what kept me offline during my free time.
What people decide to watch varies widely. Here is where book trailers are probably failing to get all the eyes they can. There are certainly people interested in watching online content but what they choose to watch is all over the map. First and foremost, people seem to like homemade content and cute animals.
Maybe that's the problem with book trailers: they're too professional looking. Get some cut outs of lol cats to read your trailers and you'll have a book trailer hit.
People do watch professionally made content too: TV shows followed closely by movie trailers and music videos. That's what I watch. I get my TV shows and movies mostly through Netflix and the music videos mostly via blip.fm (although they're all hosted in YouTube). Bringing up the rear: book trailers and cartoons.
So what about you? You can either weigh in via the comments form or take the poll.